#LoveWins at U-Haul

Aug 14, 2015

June 26, 2015 was a monumental day; it was the day where everyone knew #lovewins. The U.S. Supreme Court ruled that all states are required to issue marriage licenses to same-sex couples and to recognize same-sex marriages as legitimate in other jurisdictions. Like any newsworthy announcement, the internet, mainly the twittersphere, rejoiced! A hashtag, #marriageequality, started off the trend. It wasn’t until President Barack Obama, who wasn’t the first to tweet, tweeted his endorsement of the ruling using #lovewins. Brands of all types crafted content on the Supreme Court’s ruling.

U-Haul customer, Kat Lee, submitted a #uhaulfamous photo. This photo and a one two-word hashtag rocked the Twitter world:

#lovewins

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

This one tweet reached over one million Twitter users, garnered 457 Twitter likes, 718 retweets, and 38 comments. It was heartwarming to see the community come together in celebration of such a significant topic. Here’s a few of the top responses:

Her “favorite #lovewins tweet”:

#lovewins tweet

 

 

 

 

 

 

 

 

 

The best of all time:

#lovewins tweet 2

 

 

 

 

 

 

 

 

Who doesn’t want to win the internet?

#lovewins tweet 3

 

 

 

 

 

 

 

Oh- and “The U-Haul Joke”- we get it : )

#lovewins tweet

 

 

 

 

 

 

 

 

Just in February of this year, our brand exchanged tweets with @AfterEllen, exciting Twitter’s LGBTQ community. July 26, 2015 was definitely an example that #lovewins. Always.

More articles like this one…

What’s New

U-Haul Volunteers Pack 2,700 Emergency Food Boxes at St. Mary’s

U-Haul Volunteers Pack 2,700 Emergency Food Boxes at St. Mary’s

U-Haul Team Members came together and packed over 2,700 emergency food boxes on March 1 at the St. Mary’s Food Bank warehouse in Phoenix. The food boxes help provide nutritious options for families, children and seniors facing food insecurity across the Valley and...

U-Haul of Rock Springs Store Receives Beautification Award

U-Haul of Rock Springs Store Receives Beautification Award

U-Haul Moving & Storage of Rock Springs (Wyo.) received the Pride of Place Award on Feb. 27 for its commitment to the beautification of the city and its contributions to the overall appearance of Rock Springs. Paige Moore and Paul Johnson accepted the award at the...

Storm Recovery: U-Haul Offers 30 Days Free Storage at 366 Centers

Storm Recovery: U-Haul Offers 30 Days Free Storage at 366 Centers

U-Haul® has made 366 Company stores available to help storm victims with 30 days of free self-storage and U-Box® container usage after a powerful weather system produced deadly tornadoes, fires, flooding and wind damage across a line of states Friday through...

Disaster Relief: U-Haul Offers 30 Days Free Storage in Oklahoma

Disaster Relief: U-Haul Offers 30 Days Free Storage in Oklahoma

Three U-Haul® Companies in Oklahoma have made 16 centers available to provide 30 days of free self-storage and U-Box® container usage to residents affected by the wildfires and windstorms that wreaked havoc Friday across the Sooner State. Extreme winds sparked an...

U-Haul Volunteers Serve Dinner to People in Need at Andre House

U-Haul Volunteers Serve Dinner to People in Need at Andre House

U-Haul Team Members prepared and served 562 meals on Feb. 11 at André House, helping to feed Phoenix’s homeless population and other guests seeking a hot meal. The local nonprofit helps those in need by providing meals, showers and more at no cost. One of the...

U-Haul Climbs South Mountain, Raises Funds to Fight Cancer

U-Haul Climbs South Mountain, Raises Funds to Fight Cancer

More than 50 U-Haul Team Members woke early on Feb. 22 to scale a 5.5-mile route up and down South Mountain’s Summit Road in Phoenix, Ariz. This quest was more than some Saturday morning exercise routine. It was a climb for a cause: the fight against cancer. U-Haul...

Jay Harris Honored as 2024 U-Haul Volunteer of the Year

Jay Harris Honored as 2024 U-Haul Volunteer of the Year

Jay Harris, program manager for the U-Haul Digital Asset Management team, has always loved giving back and serving others. “I started out volunteering as a kid by tagging along with my mom at the local Ronald McDonald House,” Harris said. “Since then, I’ve made it a...