Reid Beffrey Promoted to MCP of U-Haul Co. of Central Michigan

Jul 11, 2023

Michigan native Reid Beffrey has been accumulating U-Haul knowledge since 2017, when he worked at a dealership in Brighton.

“I came to learn that U-Haul is filled with extremely hard-working and honest individuals,” said Beffrey, the new U-Haul Company of Central Michigan (Co. 944) president.

Realizing how many great opportunities U-Haul affords its Team Members, Beffrey became an area field manager with U-Haul Company of South Eastern Michigan (Co. 752) in 2019. Since then, he has served as general manager of U-Haul Moving and Storage of Ann Arbor (752026), and traffic control manager of Co. 944.

Now, stepping into the role of marketing company president (MCP), Beffrey said he will have more chances to help U-Haul customers reach a better life.  

“Each person who comes through the door needs our help for one reason or another,” he said. “I’m happy to help and serve them with a smile.”

Preparing for Growth

UHC of Central Michigan recently added several self-storage locations and covered spaces for U-Box containers. Beffrey views the additions as a challenge for his team to handle. As Co. 944 continues to grow, so will Beffrey’s support group.

“I am excited about every new Team Member who walks through the door,” Beffrey stated. “I see every new face as an opportunity to build relationships, share know-how and grow together. 

“My past experiences with U-Haul played an important role in where I am today. I’d like to give special thanks to Co. 752 MCP Scott Baker and Co. 752 TCM Drew McLaughlin for helping to shape who I am today. As I take the reins of Co. 944, I am excited in knowing that I have a great and stable foundation to build on and many outstanding, service-oriented Team Members in Co. 944.”

Said District 7 Area District Vice President Jeff Steffani: “Reid has a great many number of strengths. Among his abilities to lead, Reid’s can-do attitude and willingness to see things through to the end result make him the perfect person for this role. I’m excited to see Co. 944 achieve the goals that they’ve set for themselves.”

More articles like this one…

What’s New

ISS: Saving Self-Storage Integrity

ISS: Saving Self-Storage Integrity

U-Haul is solidifying customer trust in 2026 with a 1-Year Price Lock to provide tenants with cost certainty on their monthly storage rent. As the self-storage industry grapples with mounting legal challenges and growing scrutiny over its pricing practices, U-Haul CEO...

MSM: U-Haul CEO Joe Shoen Calls to End Deceptive Pricing Practices

MSM: U-Haul CEO Joe Shoen Calls to End Deceptive Pricing Practices

The U-Haul 1-Year Price Lock is disrupting the self-storage industry, drawing a clear distinction among the big operators and their strategies. Modern Storage Media interviewed U-Haul CEO Joe Shoen on the topic. From MSM … Joe Shoen is taking a stand. In our...

U-Haul Prepares 573 Meals at Andre House Dinner Service in Phoenix

U-Haul Prepares 573 Meals at Andre House Dinner Service in Phoenix

U-Haul® volunteers spent an evening supporting neighbors in need during an Andre House Dinner Service on Feb. 26 in Phoenix. A group of nine U-Haul Team Members gathered at Andre House to help prepare and serve a warm meal while assisting with dining room operations...

30 Days Free Storage Available to Kona Storm Victims across Hawaii

30 Days Free Storage Available to Kona Storm Victims across Hawaii

U-Haul Company of Hawaii is offering 30 days of free self-storage and U-Box container usage to residents impacted by last week’s Kona Storm and preparing for the next round of severe weather. Torrential rainfall and hurricane-force winds produced flooding, landslides...

Sandra Sanchez Named 2025 U-Haul Volunteer of the Year

Sandra Sanchez Named 2025 U-Haul Volunteer of the Year

U-Haul® is proud to recognize Sandra Sanchez, a premium processor with Oxford Life®, as its 2025 Volunteer of the Year. The honor acknowledges her dedication to community service and commitment to helping others through volunteer work during the past calendar year....

MSM: U-Haul CEO Joe Shoen Calls to End Deceptive Pricing Practices

U-Haul Offers 30 Days Free Storage in Kankakee after Tornado Damage

U-Haul® is offering 30 days of free self-storage and U-Box® container use at its Kankakee facility after a tornado that touched down Tuesday left a trail of damage across the city, which is located about 60 miles south of Chicago. A number of homes and businesses were...

U-Haul Resetting Storage Industry with 1-Year Price Lock

U-Haul Resetting Storage Industry with 1-Year Price Lock

U-Haul® announced today it is changing the self-storage industry with a 1-Year Price Lock Guarantee. The offer provides cost certainty to storage customers while Public Storage®, Extra Space Storage®, CubeSmart® and other national competitors advertise deceptive...